Trend Forecasting Based on Real Data
Unlike traditional trend forecasting companies we don’t rely on gut instinct. Instead, we rely on observational first party data from over 100 million consumers globally.
OUR FORECASTING METHOD
We follow first party data based click streams from early adopters and influencers. We track everything that happens within their digital ecosystem. Where they go geolocationally, their spending, browsing, purchasing behavior down to sku, color, size, sentiment and more to understand what will be popular in 3, 9, 12 and 24 months.
WHAT MAKES US DIFFERENT…
We use our vast amount of first party data to identify and follow both micro and macro trends in real time.
We track the movements in microcosms that that will ultimately shape consumer decision and then report it back to you with succinct analysis and actionable insights.
Why crosswalk?
By providing clear examples of what trend will drive consumer demand, opinions and ultimately purchase our trend forecasting helps our clients across various industries inform everything from product direction, design, development, merchandising, marketing, inventory and buying.
Our role is to provide you with the insights needed to create a solid data based foundation for your creative process to flourish.
As RuPaul said, “Crosswalk is an astrologer for business telling you what to do and when.”
Our reports provide market specific seasonal trend guidance, direction, ready-made concept / design templates and more. Reports are enriched with our data scientists extensive industry knowledge on to leverage trends into sales, marketing and merchandising strategies and more.